Leading Leaders Executive Leadership Retreat
March 22-25 - Gaylord Texan Resort
StoryPower Academy is for…
Problems Presented - Solutions Provided
-
“Every time I have an opportunity to level up, something inside says I’m not capable or worthy - nobody wants to hear what I have to say.”
Everyone struggles with imposter syndrome to some degree. StoryPower Academy trains leaders to select, qualify and craft stories with courage, confidence and competence built in.
-
“I’ve struggled all my life with confidence, low self-esteem and self-sabotage.” “To me my life looks like little more than a series of failures.”
The stories we repeat inside our head are often told in the worst light. The StoryPower Process searches out these stories, rewrites them, and builds them into powerful daily affirmations as well as effective communication tools for leadership.
-
“I feel like we have tried everything to improve company culture and morale but we still have a ton of room to grow. We just don’t know how to create the change we want to see.”
Attitude Hack demonstrates this simple truth: Culture=Attitude. Attitude is engineered one story at a time and revealed in the everyday language of leaders. StoryPower trains leaders to tell better stories better for lasting transformation in performance, culture and customer reviews.
-
“I am afraid I will forget what I want to say” or “I have trouble with words because I don’t use many.”
Together we will focus on original, authentic, personal stories because you seldom forget your own stories. We will make sure every word counts. No word salads are needed here.
-
“I get nervous when I don’t know the people I am speaking in front of which causes me to stumble, stutter and mess up words.”
The StoryPower Process empowers you with confidence in your message and delivery in front of any audience by restoring confidence as the expert.
-
“I freeze up when I am put on the spot because I don’t have anything prepared to speak about.”
StoryPower Method equips you to craft stories at a moments notice from current events, things you just learned or recently experienced in a matter of minutes - SO THAT you will have a quiver full of stories always ready to tell.
-
“I spend too much time writing speeches”
The StoryPower Method helps gain back time by qualifying and categorizing your stories into teachable frameworks. You will use less time writing speeches, compiling trainings and preparing for podcasts.
-
Client Success Story
The first client meeting ended after nearly nine hours before she felt she had completely told me her story. She asked me to coach her for speeches she would deliver at fundraising events and directly with donors. Her most recent fundraising event prior to us meeting was the annual banquet which had grossed $31,000. After we worked together for three months, her presentation was amazingly clear, concise at 27 minutes and the event raised $135,000. She has been a client since 2012. The most recent event she delivered her speech in segments in the form of several two minute stories. This event raised over $300,000.
Categories
NEW Courses Coming soon!
Add your email to the mailing list to get the latest updates.
Student Reviews (on Google Reviews)
What others have said about J Loren Norris
GOOGLE REVIEWS
StoryPower Academy GOOGLE PAGE
J Loren Norris is the master at the art of story telling. Not only does he tell us how to tell better stories better, he teaches us how to find the why behind our stories. He takes what we think isn't much of a story and turns it into a beautuful masterpiece that goes beyond just connecting with the audience, it transforms lives. Thank you for pouring your heart and soul into us at the retreat and through your program.
Michele Mc Henry
I had the opportunity to coach with J Loren before my first on stage speaking event, and then he helped me evaluate it to make it better afterward. He is a master story teller! He has a way of pulling stories out of you, and helping you craft them in a way that engages the audience and takes them on a journey. He knows how to make small tweaks that create big shifts in messaging, and also motivating the audience for real change and transformation. I still refer to my notes and recordings as I desire to keep improving. J Loren is an expert, he over delivers on what he promises, and you will be amazed at how much you will improve when you work with him.
Jill Goote
J Loren is one of the best speakers and coaches I’ve worked with. Working hand in hand to craft my stories and my talk into an absolute masterpiece of IMPACT! You can’t go wrong and your missing out if you choose not to!
Devin Schubert
After working with J Loren Norris (Story Power Academy), I learned how to improve my verbal storytelling so people actually hear the message and go on the journey with me—rather than glazing over and not listening. Now, my story becomes an experience they can use to be transformed and move forward in their own life.
Michelle Evans
If you want to improve your communication skills effectively, I would hight recommend J Lorren Norris at StoryPower Academy.
Dr. Yi Song
As a professional speaker I know the importance of connecting with my audience. And I know the power of stories to build thay connection. When I came to the Story power Retreat I was struggling to take my personal stories and make them relatable for my audience in a deeper, more meaningful way. After the retreat, not only do I have a handful of stories I could start using in my presentations immediately, I have a framework for developing even more stories in the future.
In addition, the Iron Horse Inn where the retreat was held was warm, cozy and beautiful. And the meals we were served each day were both delicious amd nourishing. This was not your typical 'hotel food' experience. I felt like the food I ate fed my brain for the work amd my soul for the journey.
And last but by far not least, J Loren and Karin were incredible! Karin is a gentle and caring and made sure our experience was top notch. J Loren truly is a master of the story-telling craft. He was patient with my growth, and passionate about training me to lead the narrative.
While I learned a lot about storytelling, this event was about so much more. I grew as a person, as a leader and in my journey as a follower of Jesus. I met incredible people and gained the confidence I needed to step into the next level of my calling.
Thank You JLoren and Karin. I am forever grateful.Natalie Lavelock
All Courses and Memberships
-
All Courses
6 Weeks Done With StoryPower Course
CourseMaster the skill of storytelling to enhance your business and leadership growth. Master the art of impactful storytelling to connect, influence, and lead effectively.
$997
-
Transformative Leadership Training Day with J Loren Norris
CoachingBook J Loren Norris for a dynamic day of Leadership Development, Attitude Engineering, and Communication Skills Training tailored to your team's unique needs!
$3,500
-
Perfect & Present Your Story: 1:1 Coaching & Studio Production
CoachingJoin me for an immersive day of personalized coaching to refine your storytelling and messaging, paired with a full day of studio time to bring your vision to life!
$2,750
-
All Courses
Build an Insuperable Vision
CourseCraft a powerful vision for your life by identifying core values and harnessing strengths. Transform your mindset and create a plan for success.
$113
-
Leading Leaders Executive Retreat
CoachingJoin us for a transformative LIVE EVENT presented by J Loren Norris and StoryPower Academy. This exclusive retreat is designed for leaders who are ready to elevate their impact personally and professionally.
$3,000
-
2026 StoryPower Academy RETREAT- LIVE 4 DAY EVENT - Granbury, Texas
CoachingJoin me for a transformative LIVE EVENT MAR 23-27 presented by J Loren Norris and StoryPower Academy! Discover how the StoryPower Process of storytelling can enhance your leadership and communication skills, sparking change within you and your team.
6 x $997
-
StoryPower 1:1 Coaching - Single 3 Hour Session
Coaching“I will craft my life's story into an impactful message through dedicated coaching. Committing to every session, I aim to influence others and share my unique narrative with vigor.” Will you make THIS YOUR COMMITMENT? Sign Up Now to get started.
$997
-
StoryPower Journal (Starter Kit)
Digital downloadStoryPower Academy will give you the courage and confidence you need to transform lives! "Your story of winning transformation is the ultimate leadership tool. You have lived it. You have learned it. The world needs you to share it." J Loren Norri
Free
-
All Courses, Communication
StoryPower Academy Community
CommunityJoin this alternative to Facebook, X, Instagram etc to connect and chat with other StoryPower Leadership & Communication Academy students and members. Please encourage each other along this journey.
-
All Courses, Communication
StoryPower Academy Elite Speakers
BundleOPEN TO 10 Elite Speakers per year. - Basic and Mastermind access Plus more courses - 1 Elite Speaker Group Zoom/ mo - 1 Weekly 1:1 Coaching Call FOR 50 WEEKS - $2,000 VOUCHER toward StoryPower Academy Retreat Live - Stage opportunities & MORE
$2,550 / month
-
All Courses, Communication
StoryPower Academy Mastermind
Bundle1 Year done with you Program, 5 courses, Monthly Group Coaching Call. Plus all of the resources of the Basic Program. Bonus special pricing on upcoming Live events.
$997 / month
-
All Courses, Communication
StoryPower Academy Basic
BundleIncludes access to Learn to Roar video training course, one group coaching call per month and StoryPower MasterClass Online Course.
$197 / month
-
All Courses
Learn to ROAR Communication
CourseJ Loren Norris demonstrates how story telling has a direct relationship to public speaking and is also a preparatory method for speech writing and rehearsing.
$47
-
All Courses
Your Identity is found in Your Story
CourseYour Identity is in Your Story
Free
-
All Courses, Leadership Development
Those Who Have Ears Keep Their Sunglasses Longer
CourseUncover the art of truly listening in spiritual discussions, overcoming accusations, and fostering genuine connections through faith.
$27

STORYPOWER ACADEMY IS COMPLETE LEADERSHIP DEVELOPMENT & PUBLIC SPEAKING TRAINING TO HELP LEADERS TELL BETTER STORIES BETTER!
StoryPower Academy helps leaders and communicators of every level to look deep inside at the stories they tell and the impact those stories have on success, mindset and management.
Who is StoryPower Academy designed for?
- If you have ever had an annual review which reads: "Room for improvement - work on being understood by subordinates and not talking over their heads."
- If you have ever felt like your voice isn’t heard because you’re not confident in sharing your ideas with others.
- If you have ever passed up an important opportunity such as a job, promotion or relationship because you didn’t have courage to share your opinions honestly.
- If you have rehearsed many times but without the script, fear grips you and you can’t remember the words you labored over.
- If you have fear of how others perceive you, even though they are not judging you as much as you are.
- If you are a leader or manager for any sized group or team, stories are simply the best tool for communicating ideas and coaching your team to implement specific instructions. If you want transformation to be retained by your team, you need #StoryPower in your arsenal.
- If you are a public speaker, teacher, trainer, pastor or coach there is nothing worse to damage your integrity or credibility than trying to use someone else's stories, jokes or anecdotes to make a point.

StoryPower Academy Founder J Loren Norris leads leaders around the globe with brazen transparency through conferences, workshops, mentoring digital courses and media interviews.
J Loren has spoken on the topics “Faith, Family and Freedom” in Cuba, Belgium, Brazil, Congo, UK and all over the USA to crowds from 14-40,000.
- International Leadership speaker and trainer
- Author of Learn 2 ROAR Leadership, Attitude Hack, Live A More Excellent Life, 5 Battle Strategies of a Victorious Warrior
- 2021 President’s Lifetime Achievement Award recipient
- Founding Partner of The John Maxwell Team
- ToastMaster International Speech Competition semi finalist
-Great American Speak Off semi finalist
- Founder of Tell It Like It Is TV, ThatGuyRocks.com and ThatGuySpeaks.com
- Creator of StoryPowerTV, TransformingGraceTV, Leading Leaders Podcast, Lead the Narrative TV and Storypower Academy
- Producer of four TV programs and podcasts for OBBM TV Network, World Trumpet Television and multiple social media channels.
Loren has trained leaders from Brazil, Central America, Ghana and The Congo and frequently trains Teachers and Pastors for churches of all sizes as well as The Entrepreneurial Leadership Program at Brookhaven College.
Loren is a frequent guest on radio, podcast and television programs including “Time With Theresa”, “Matters of the Heart”, “Behind the Mask” “Rock Bottoms Up” “Front Porch with the Pastor” and “Addiction Free TV”.
Instructors
J Loren Norris
Founder & Primary Instructor
[email protected]Clients of Tell It Like It Is & J Loren Norris

Download the app for more J Loren Norris
Scan the QR CODE or click below for the mobile friendly app.